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Home | Express | Testimonials

Testimonials

Why Testimonial Videos Work and How They Can Work for You

Of course you're going to say great things about your product. And most of your audience will naturally be skeptical of those claims. That's why harnessing the power of testimonial videos and case studies can make such a huge difference in building credibility with new customers.

Studies consistently show that upwards of 85% of consumers trust unscripted reviews from fellow consumers when analyzing a potential purchase. When real people talk in their own voices to recommend a product, service, or organization, other people listen. 

Combine that with the fact that social media videos are 40 times more likely to be shared than text, and you can see how dramatically a good testimonial video can amplify your brand. At Visual Domain, our decade of experience as a corporate video production company has taught us how to make video case studies that work. 

The Three Steps to Building a Great Testimonial Video

Effective testimonials tell a three-part story. It starts with your customer's problem. What were they lacking before they found you? What issues, frustrations, or missed opportunities were they struggling with? People with problems are relatable because we call have problems in life. This starts the customer video off with an emotional connection. 

The second step is the solution. When we produce testimonial videos, we encourage happy customers to speak in detail about exactly how you resolved their problem. This scene not only continues the story arc. It also gives your products and services a chance to shine. Your offerings are much more memorable when they play a role in a story than when they're just words on a screen.

Finally, your customer should talk about the effects your solution had. Were they happier, more fit, more relaxed, better off financially? Whatever it is, this kind of unscripted praise builds the kind of trust you literally can't buy.

Fast, Easy, Affordable Case Study Videos

Visual Domain is the largest in-house video production company in Australia. Our dedicated teams in Melbourne and Sydney manage every aspect of the project, from idea to finished video. We've worked with the biggest brands in the country. But don't get the wrong idea: with our revolutionary streamlined process, we're able to bring premium video within reach of even the smallest businesses, too.

With this package, we'll organize a half-day shoot on location, and edit the video including all graphics, music, and effects. Our fast turnaround means you'll have your finished video within 3-5 days, at a fraction of the industry standard cost. Lock in your order now and our producer will contact you to get started. We'll do everything we can to make you a satisfied customer.

Testimonials

Testimonials are a great way for your potential customers to hear first hand what your business can offer with their unscripted and honest opinion. Building credibility within your target group.

$2,000 $1,800
10% OFF ONLINE BOOKING

  • Half Day Shoot
  • Project Management
  • Up to 9 Hours Editing
  • Music and Graphics
  • 2 Revisions
  • 3-5 Day Turnaround
VisDom Bespoke
Need something bigger, deeper, or outside the lines? Pair up with a producer for custom projects.
Overview

Why Testimonial Videos Work and How They Can Work for You

Of course you're going to say great things about your product. And most of your audience will naturally be skeptical of those claims. That's why harnessing the power of testimonial videos and case studies can make such a huge difference in building credibility with new customers.

Studies consistently show that upwards of 85% of consumers trust unscripted reviews from fellow consumers when analyzing a potential purchase. When real people talk in their own voices to recommend a product, service, or organization, other people listen. 

Combine that with the fact that social media videos are 40 times more likely to be shared than text, and you can see how dramatically a good testimonial video can amplify your brand. At Visual Domain, our decade of experience as a corporate video production company has taught us how to make video case studies that work. 

The Three Steps to Building a Great Testimonial Video

Effective testimonials tell a three-part story. It starts with your customer's problem. What were they lacking before they found you? What issues, frustrations, or missed opportunities were they struggling with? People with problems are relatable because we call have problems in life. This starts the customer video off with an emotional connection. 

The second step is the solution. When we produce testimonial videos, we encourage happy customers to speak in detail about exactly how you resolved their problem. This scene not only continues the story arc. It also gives your products and services a chance to shine. Your offerings are much more memorable when they play a role in a story than when they're just words on a screen.

Finally, your customer should talk about the effects your solution had. Were they happier, more fit, more relaxed, better off financially? Whatever it is, this kind of unscripted praise builds the kind of trust you literally can't buy.

Fast, Easy, Affordable Case Study Videos

Visual Domain is the largest in-house video production company in Australia. Our dedicated teams in Melbourne and Sydney manage every aspect of the project, from idea to finished video. We've worked with the biggest brands in the country. But don't get the wrong idea: with our revolutionary streamlined process, we're able to bring premium video within reach of even the smallest businesses, too.

With this package, we'll organize a half-day shoot on location, and edit the video including all graphics, music, and effects. Our fast turnaround means you'll have your finished video within 3-5 days, at a fraction of the industry standard cost. Lock in your order now and our producer will contact you to get started. We'll do everything we can to make you a satisfied customer.